JOURNAL ARTICLE

Perceived values of luxury fashion brands—evidence from Indonesian Millennials

Keywords:
Indonesian Advertising Business Psychology

Metrics

3
Cited By
2.41
FWCI (Field Weighted Citation Impact)
51
Refs
0.86
Citation Normalized Percentile
Is in top 1%
Is in top 10%

Citation History

Topics

Consumer Behavior in Brand Consumption and Identification
Social Sciences →  Business, Management and Accounting →  Marketing
Consumer Retail Behavior Studies
Social Sciences →  Business, Management and Accounting →  Marketing
Digital Marketing and Social Media
Social Sciences →  Social Sciences →  Sociology and Political Science

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