The Role of Value Co-Creation in Improving Customer Loyalty with Customer Satisfaction as Mediating Variable

Estik Hari Prastiwi; Surachman; Sunaryo Sunaryo; Ananda Sabil Hussein

doi:10.2991/icoi-19.2019.104

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The Role of Value Co-Creation in Improving Customer Loyalty with Customer Satisfaction as Mediating Variable

Estik Hari Prastiwi Surachman Sunaryo Sunaryo Ananda Sabil Hussein

Year: 2019 Journal: Proceedings of the 2019 International Conference on Organizational Innovation (ICOI 2019)

DOI: 10.2991/icoi-19.2019.104

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Keywords:

Customer satisfaction Business Loyalty business model Customer value Customer retention Variable (mathematics) Loyalty Customer delight Value (mathematics) Customer equity Marketing Customer advocacy Computer science Knowledge management Service quality Microeconomics Mathematics Economics Service (business)

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3.00

FWCI (Field Weighted Citation Impact)

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0.91

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Is in top 10%

Citation History

Topics

Service and Product Innovation

Social Sciences → Business, Management and Accounting → Marketing

Customer Service Quality and Loyalty

Social Sciences → Business, Management and Accounting → Organizational Behavior and Human Resource Management

Technology Adoption and User Behaviour

Social Sciences → Decision Sciences → Information Systems and Management

The Role of Value Co-Creation in Improving Customer Loyalty with Customer Satisfaction as Mediating Variable

Metrics

Citation History

Topics

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