JOURNAL ARTICLE
Chatbots and Customer Service: Exploring the Impact of AI on Customer Satisfaction and Brand Loyalty
Keywords:
Customer satisfaction Business Loyalty business model Customer delight Customer advocacy Customer retention Marketing Service (business) Loyalty Service quality Computer science Advertising
Metrics
0
Cited By
0.00
FWCI (Field Weighted Citation Impact)
9
Refs
0.22
Citation Normalized Percentile
Is in top 1%
Is in top 10%
Topics
Impact of AI and Big Data on Business and Society
Social Sciences → Decision Sciences → Management Science and Operations Research
AI in Service Interactions
Physical Sciences → Computer Science → Artificial Intelligence
Diverse Topics in Contemporary Research
Social Sciences → Social Sciences → Cultural Studies
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