Enhancing Telecom Customer Loyalty Through Churn Prediction Models

JOURNAL ARTICLE

Year: 2024 Pages: 770-774

DOI: 10.1109/iceca63461.2024.10800923

Keywords:

Telecommunications Loyalty business model Loyalty Computer science Business Marketing Service quality

Metrics

Cited By

0.80

FWCI (Field Weighted Citation Impact)

Refs

0.77

Citation Normalized Percentile

Is in top 1%

Is in top 10%

Customer churn and segmentation

Social Sciences → Business, Management and Accounting → Marketing

Customer Service Quality and Loyalty

Social Sciences → Business, Management and Accounting → Organizational Behavior and Human Resource Management

Technology Adoption and User Behaviour

Social Sciences → Decision Sciences → Information Systems and Management