JOURNAL ARTICLE

AI and Big Data Analytics: Driving Innovation in E-commerce and Customer Experience

Keywords:
Big data Customer experience Data collection Quality (philosophy) Customer advocacy Measure (data warehouse)

Metrics

0
Cited By
0.00
FWCI (Field Weighted Citation Impact)
0
Refs
0.35
Citation Normalized Percentile
Is in top 1%
Is in top 10%

Topics

Big Data and Business Intelligence
Social Sciences →  Business, Management and Accounting →  Management Information Systems
Customer churn and segmentation
Social Sciences →  Business, Management and Accounting →  Marketing
Big Data Technologies and Applications
Social Sciences →  Decision Sciences →  Information Systems and Management

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