JOURNAL ARTICLE

Enhancing Customer Engagement through Dynamics CRM Customization

Venkat Raviteja Boppana

Year: 2024 Journal:   SSRN Electronic Journal   Publisher: RELX Group (Netherlands)
Keywords:
Personalization Customer engagement Business Dynamics (music) Customer relationship management Process management Computer science Marketing World Wide Web Psychology

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Topics

Customer churn and segmentation
Social Sciences →  Business, Management and Accounting →  Marketing
Big Data and Business Intelligence
Social Sciences →  Business, Management and Accounting →  Management Information Systems

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