What drives customer engagement in fresh food omnichannel retailing? The role of omnichannel integration, flow experience, and customer relationship quality

JOURNAL ARTICLE

Year: 2024 Journal: Current Psychology Vol: 43 (40)Pages: 31770-31788 Publisher: Springer Science+Business Media

DOI: 10.1007/s12144-024-06714-x

Keywords:

Omnichannel Psychology Quality (philosophy) Flow (mathematics) Marketing Customer experience Information flow Business Linguistics

Metrics

Cited By

4.02

FWCI (Field Weighted Citation Impact)

Refs

0.90

Citation Normalized Percentile

Is in top 1%

Is in top 10%

Consumer Retail Behavior Studies

Social Sciences → Business, Management and Accounting → Marketing

Consumer Behavior in Brand Consumption and Identification

Social Sciences → Business, Management and Accounting → Marketing

Customer Service Quality and Loyalty

Social Sciences → Business, Management and Accounting → Organizational Behavior and Human Resource Management