JOURNAL ARTICLE
Personalized E-commerce: Enhancing Customer Experience through Machine Learning-driven Personalization
Keywords:
Personalization Computer science Human–computer interaction E-commerce Knowledge management World Wide Web Multimedia
Metrics
5
Cited By
7.64
FWCI (Field Weighted Citation Impact)
17
Refs
0.95
Citation Normalized Percentile
Is in top 1%
Is in top 10%
Citation History
Topics
Recommender Systems and Techniques
Physical Sciences → Computer Science → Information Systems
Customer churn and segmentation
Social Sciences → Business, Management and Accounting → Marketing
Caching and Content Delivery
Physical Sciences → Computer Science → Computer Networks and Communications
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