Enhancing Customer Experience through AI-Powered Personalization: A Data Science Perspective in E-Commerce

Hardeo Kumar Thakur; Jagendra Singh; Ayushi Saxena; Deepali Bhaskar; Amarendra Pratap Singh; Pramod Kumar Garg

doi:10.1109/ic3se62002.2024.10592893

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Enhancing Customer Experience through AI-Powered Personalization: A Data Science Perspective in E-Commerce

Hardeo Kumar Thakur Jagendra Singh Ayushi Saxena Deepali Bhaskar Amarendra Pratap Singh Pramod Kumar Garg

Year: 2024 Pages: 501-506

DOI: 10.1109/ic3se62002.2024.10592893

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Keywords:

Personalization Perspective (graphical) Computer science E-commerce Customer experience Data science Human–computer interaction World Wide Web Business Marketing Artificial intelligence

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Big Data and Business Intelligence

Social Sciences → Business, Management and Accounting → Management Information Systems

Enhancing Customer Experience through AI-Powered Personalization: A Data Science Perspective in E-Commerce

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