BOOK-CHAPTER

Predicting Customer Churn Using Artificial Neural Network

Sanjay KumarManish Kumar

Year: 2019 Communications in computer and information science Pages: 299-306   Publisher: Springer Science+Business Media
Keywords:
Computer science Artificial neural network Customer service Customer intelligence Service (business) Set (abstract data type) Field (mathematics) Customer retention Customer to customer Service provider Voice of the customer Customer advocacy Telecommunications Business Artificial intelligence Service quality Marketing

Metrics

31
Cited By
18.20
FWCI (Field Weighted Citation Impact)
16
Refs
1.00
Citation Normalized Percentile
Is in top 1%
Is in top 10%

Citation History

Topics

Customer churn and segmentation
Social Sciences →  Business, Management and Accounting →  Marketing
Consumer Retail Behavior Studies
Social Sciences →  Business, Management and Accounting →  Marketing
Data Mining Algorithms and Applications
Physical Sciences →  Computer Science →  Information Systems

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