Marketing Communications in Tourism and Hospitality: Concepts, Strategies, and Cases

JOURNAL ARTICLE

Year: 2010 Journal: Tourism Management Vol: 32 (2)Pages: 458-460 Publisher: Elsevier BV

DOI: 10.1016/j.tourman.2010.01.019

Keywords:

Hospitality Tourism Marketing Business Hospitality industry Advertising Hospitality management studies Geography

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Cited By

2.79

FWCI (Field Weighted Citation Impact)

Refs

0.92

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