JOURNAL ARTICLE

Consumer Purchase in Retail Store

Muramalla, Venkata Sai Srinivasa Rao

Year: 2019 Journal:   OPAL (Open@LaTrobe) (La Trobe University)   Publisher: La Trobe University

Abstract

This paper has information of how consumers involve in purchase decisions in retail stores.

Keywords:
Purchasing Consumer behaviour Point of sale Consumer information Quality (philosophy) Retail market

Metrics

0
Cited By
0.00
FWCI (Field Weighted Citation Impact)
0
Refs
0.57
Citation Normalized Percentile
Is in top 1%
Is in top 10%

Topics

Consumer Market Behavior and Pricing
Social Sciences →  Business, Management and Accounting →  Marketing
Consumer Retail Behavior Studies
Social Sciences →  Business, Management and Accounting →  Marketing
Consumer Packaging Perceptions and Trends
Social Sciences →  Business, Management and Accounting →  Marketing

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