JOURNAL ARTICLE
Improving Personalized Customer Engagement in E-Commerce Through Distributed Web Systems and Advanced CRM Solutions
Keywords:
Computer science Customer engagement Customer relationship management World Wide Web Knowledge management Database Social media
Metrics
0
Cited By
0.00
FWCI (Field Weighted Citation Impact)
21
Refs
0.34
Citation Normalized Percentile
Is in top 1%
Is in top 10%
Topics
Customer churn and segmentation
Social Sciences → Business, Management and Accounting → Marketing
Big Data and Business Intelligence
Social Sciences → Business, Management and Accounting → Management Information Systems
Business Process Modeling and Analysis
Social Sciences → Business, Management and Accounting → Management Information Systems
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