The Mediating Role of Customer Satisfaction: Assessing the Impact of Price and Service Quality on Customer Loyalty

doi:10.25212/lfu.qzj.10.2.48

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JOURNAL ARTICLE

The Mediating Role of Customer Satisfaction: Assessing the Impact of Price and Service Quality on Customer Loyalty

Year: 2025 Journal: Qalaai Zanist Scientific Journal Vol: 10 (2)

DOI: 10.25212/lfu.qzj.10.2.48

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Keywords:

Business Service quality Customer satisfaction Loyalty business model Marketing Loyalty Customer retention Customer delight Customer advocacy Service (business)

Metrics

Cited By

0.00

FWCI (Field Weighted Citation Impact)

Refs

0.32

Citation Normalized Percentile

Is in top 1%

Is in top 10%

Topics

Consumer Behavior and Marketing Influence

Social Sciences → Business, Management and Accounting → Marketing

Customer Service Quality and Loyalty

Social Sciences → Business, Management and Accounting → Organizational Behavior and Human Resource Management

Technology Adoption and User Behaviour

Social Sciences → Decision Sciences → Information Systems and Management

The Mediating Role of Customer Satisfaction: Assessing the Impact of Price and Service Quality on Customer Loyalty

Metrics

Topics

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