Customer Management for E-Commerce Retail Businesses

BOOK-CHAPTER

Year: 2025 Lecture notes in networks and systems Pages: 735-744 Publisher: Springer International Publishing

DOI: 10.1007/978-3-031-98304-7_79

Keywords:

Business E-commerce Marketing Commerce Advertising Computer science World Wide Web

Metrics

Cited By

0.00

FWCI (Field Weighted Citation Impact)

Refs

0.48

Citation Normalized Percentile

Is in top 1%

Is in top 10%

Consumer Market Behavior and Pricing

Social Sciences → Business, Management and Accounting → Marketing

Customer churn and segmentation

Social Sciences → Business, Management and Accounting → Marketing

Consumer Retail Behavior Studies

Social Sciences → Business, Management and Accounting → Marketing