JOURNAL ARTICLE

Artificial Intelligence in Financial Services: Revolutionizing Risk Assessment and Fraud Detection in Modern Banking

KAMAL HINDOLIA

Year: 2025 Journal:   International Journal For Multidisciplinary Research Vol: 7 (3)

Abstract

The financial services industry, particularly banking, stands at the forefront of the Artificial Intelligence (AI) revolution. Driven by the relentless growth of digital transactions, escalating cyber threats, and the need for operational efficiency, AI technologies – particularly Machine Learning (ML) and Deep Learning (DL) – are fundamentally transforming core banking functions. This research paper provides a comprehensive analysis of the application of AI in two critical domains: Risk Assessment (encompassing credit risk, market risk, operational risk, and liquidity risk) and Fraud Detection (including payment fraud, identity theft, and anti-money laundering - AML). It examines the underlying AI techniques (supervised, unsupervised, reinforcement learning; neural networks, NLP), their implementation benefits (enhanced accuracy, speed, scalability, cost reduction), and the tangible impact on bank performance and security. Crucially, the paper delves into the significant challenges and risks associated with AI adoption, including data privacy concerns (GDPR, CCPA), algorithmic bias and fairness, model explainability ("black box" problem), cybersecurity vulnerabilities of AI systems, and evolving regulatory landscapes. Through analysis of real-world case studies and current trends, the paper explores the future trajectory of AI in banking, considering advancements in generative AI, federated learning, and quantum computing. The conclusion emphasizes that while AI offers unprecedented opportunities for safer, more efficient, and customer-centric banking, responsible and ethical deployment, guided by robust governance frameworks, is paramount for sustainable success.

Keywords:
Business Financial services Finance

Metrics

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Cited By
0.00
FWCI (Field Weighted Citation Impact)
6
Refs
0.16
Citation Normalized Percentile
Is in top 1%
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Topics

Insurance and Financial Risk Management
Social Sciences →  Economics, Econometrics and Finance →  Economics and Econometrics
COVID-19 Pandemic Impacts
Social Sciences →  Economics, Econometrics and Finance →  Economics and Econometrics
Supply Chain Resilience and Risk Management
Social Sciences →  Business, Management and Accounting →  Strategy and Management

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