BOOK-CHAPTER

Unlocking Personalized Shopping: How Artificial Intelligence Crafts Your Perfect E-commerce Experience

Nitish BansalRakesh Gupta

Year: 2025 Lecture notes in electrical engineering Pages: 511-527   Publisher: Springer Science+Business Media
Keywords:
E-commerce Business Advertising Computer science World Wide Web

Metrics

1
Cited By
13.67
FWCI (Field Weighted Citation Impact)
37
Refs
0.93
Citation Normalized Percentile
Is in top 1%
Is in top 10%

Citation History

Topics

Recommender Systems and Techniques
Physical Sciences →  Computer Science →  Information Systems
Customer churn and segmentation
Social Sciences →  Business, Management and Accounting →  Marketing
Technology Adoption and User Behaviour
Social Sciences →  Decision Sciences →  Information Systems and Management
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