JOURNAL ARTICLE

Factors Influence Online Customers’ Purchase Intention on Luxury Fashion through Customer Engagement

A.S.L. TanYen-Nee GohNurdiyana Nazihah Zainal

Year: 2024 Journal:   International Journal of Academic Research in Business and Social Sciences Vol: 14 (11)
Keywords:
Customer engagement Advertising Business Marketing Psychology Social media Computer science World Wide Web

Metrics

0
Cited By
0.00
FWCI (Field Weighted Citation Impact)
0
Refs
0.20
Citation Normalized Percentile
Is in top 1%
Is in top 10%

Topics

Technology Adoption and User Behaviour
Social Sciences →  Decision Sciences →  Information Systems and Management
Consumer Perception and Purchasing Behavior
Social Sciences →  Business, Management and Accounting →  Marketing
Digital Marketing and Social Media
Social Sciences →  Social Sciences →  Sociology and Political Science

Related Documents

JOURNAL ARTICLE

Factors Influencing Online Luxury Fashion Purchase Intention among Generation Z in China

Luo XiaoshuangSelvi Kausiliha Vijayan

Journal:   International Journal of Academic Research in Business and Social Sciences Year: 2023 Vol: 13 (4)
JOURNAL ARTICLE

Factors that Influence Customer Purchase Intention: A Case of Shopping Mall Customers

Abdul Kadir OthmanAdam BahaldinMohd Khirzanbadzli Ab RahmanMohd Khalid Mohd AbasAmena Sibghatullah

Journal:   International Journal of Academic Research in Business and Social Sciences Year: 2022 Vol: 12 (10)
© 2026 ScienceGate Book Chapters — All rights reserved.