JOURNAL ARTICLE
Pengaruh Efisiensi dan Keamanan Terhadap Minat Nasabah Menggunakan Mobile Banking pada Bank Sumut Syariah Kantor Cabang Syariah Katamso Medan
Amanda NabilaPani Akhiruddin Siregar
Year: 2024 Journal: El-Mal Jurnal Kajian Ekonomi & Bisnis Islam Vol: 5 (8)
Abstract
This research aims to test whether there is an influence of efficiency and security on customer interest in using mobile banking at Bank Sumut Syariah Medan Syariah. The population used in this research were customers of Bank Sumut Syariah Medan Syariah. The research results show that there is an influence between Efficiency and Security on the use of Mobile Banking at Bank Sumut Syariah Medan Syariah Branch.
Keywords:
Business Mobile banking Business administration Marketing
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Topics
Islamic Finance and Communication
Social Sciences → Social Sciences → Sociology and Political Science
Consumer Behavior and Marketing Influence
Social Sciences → Business, Management and Accounting → Marketing
SMEs Development and Digital Marketing
Social Sciences → Social Sciences → Demography
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