BOOK-CHAPTER
Increase Brand Awareness and Brand Image Using Social Media Marketing Elements
Muhammad Zulkifli AmandaYolanda Masnita
Year: 2023 Advances in economics, business and management research/Advances in Economics, Business and Management Research Pages: 480-486 Publisher: Atlantis Press
Keywords:
Brand image Business Brand awareness Advertising Social media Social media marketing Brand management Marketing Digital marketing Computer science World Wide Web
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Topics
Digital Marketing and Social Media
Social Sciences → Social Sciences → Sociology and Political Science
Technology Adoption and User Behaviour
Social Sciences → Decision Sciences → Information Systems and Management
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