JOURNAL ARTICLE
Pinduoduo (PDD): The Pioneer in Social Commerce
Yiyuan MaiLihua WangZhuxin YeSongrui Zang
Year: 2021 Journal: Asian Case Research Journal Vol: 25 (04)Pages: 383-407 Publisher: World Scientific
Keywords:
Social commerce Marketing Business Computer science Social media World Wide Web
Metrics
1
Cited By
0.50
FWCI (Field Weighted Citation Impact)
0
Refs
0.72
Citation Normalized Percentile
Is in top 1%
Is in top 10%
Citation History
Topics
SMEs Development and Digital Marketing
Social Sciences → Social Sciences → Demography
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