BOOK-CHAPTER
Predicting Customer Churn in Banking Based on Data Mining Techniques
Wafaa AlsubaieHaya Z. AlbishiKhloud A. AljoufiWedyan. S AlghamdiEyman A. Alyahyan
Year: 2021 IFIP advances in information and communication technology Pages: 27-39 Publisher: Springer Science+Business Media
Keywords:
Business Computer science Data mining Data science
Metrics
1
Cited By
0.90
FWCI (Field Weighted Citation Impact)
11
Refs
0.77
Citation Normalized Percentile
Is in top 1%
Is in top 10%
Citation History
Topics
Customer churn and segmentation
Social Sciences → Business, Management and Accounting → Marketing
Data Mining Algorithms and Applications
Physical Sciences → Computer Science → Information Systems
Consumer Retail Behavior Studies
Social Sciences → Business, Management and Accounting → Marketing
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