Analisis Pengaruh Literasi Keuangan, Perilaku Keuangan dan Pendapatan Terhadap Keputusan Investasi

Abstract

This study aims to determine the Analysis of the Effect of Financial Literacy, Financial Behavior and Income on Investment Decisions (Case Study on Private Employees in Sruweng District, Kebumen Regency). The type of research used is descriptive quantitative research method. The types and sources of data used are primary data collected and processed by the researchers themselves from the object. The total population in this study was 4.397 private employees. The sampling technique used non-probability sampling with the type of purposive sampling. This research was conducted by distributing questionnaires to 50 respondents from private employees in Sruweng District, Kebumen Regency. The data analysis technique used in this study is descriptive statistical analysis, data quality test, classical assumption test, multiple linear regression test, t test, f test and coefficient of determination with the help of SPSS Version 25 software program. The results of this study indicate that financial literacy is not significant effect on investment decisions, while financial behavior and income have a positive and significant effect on investment decisions.