JOURNAL ARTICLE
Book Review: Corporate Strategic Planning
Bernard J. JaworskiJ. Scott Armstrong
Year: 1990 Journal: Journal of Marketing Vol: 54 (2)Pages: 114-116 Publisher: SAGE Publishing
Abstract
Book Review of Corporate Strategic Planning by Noel Capon, John U. Farley, and James M. Hulbert, New York: Columbia University Press, 1988.
Keywords:
Business Strategic planning Strategic management Process management Management Marketing Economics
Metrics
1
Cited By
0.00
FWCI (Field Weighted Citation Impact)
13
Refs
Citation Normalized Percentile
Is in top 1%
Is in top 10%
Citation History
Topics
Related Documents
BOOK-CHAPTER
strategic planning corporate planning corporate spinoffs
Palgrave Macmillan eBooks Year: 2013
JOURNAL ARTICLE
Book Review: Strategic Planning and Policy
Robert A. PetersonRoger A. KerinPeter Bennett
Journal: Journal of Marketing Year: 1979 Vol: 43 (2)Pages: 131-132
JOURNAL ARTICLE
Corporate information planning—Book review article
Journal: Long Range Planning Year: 1978 Vol: 11 (2)Pages: 77-80
JOURNAL ARTICLE
Book Review: Corporate Planning and Procurement —
Journal: Journal of General Management Year: 1976 Vol: 3 (4)Pages: 81-82