JOURNAL ARTICLE

E – Banking, Service Quality and Customer Satisfaction in Selected Nigerian Banks

Hindu Jibril AminPauline Ebere OnyeukwuHope I. Osuagwu

Year: 2018 Journal:   International Journal of Innovation and Economic Development Vol: 4 (2)Pages: 51-57

Abstract

Electronic banking is an important tool for all banks to survive in the competitive Nigerian Banking Industry. This study examines the relationship between the quality of service and customer satisfaction in the e-banking era. A sample of 398 respondents was selected, out of the total number of 66,895 customer population. Structured questionnaires and interview were used in collecting the data. Descriptive statistics was adopted in analyzing the data from the respondents. The results revealed that there is a significant relationship between quality of service and customer satisfaction. The paper concludes that E-banking has a positive impact on the quality of service in the Nigerian banking sector, but not on customer satisfaction. The study suggests that staff training and development should be enhanced in the banking industry in order to render quality and timely services to their customers.

Keywords:
Business Customer satisfaction Service quality Marketing Banking industry Sample (material) Order (exchange) Descriptive statistics Customer retention Quality (philosophy) Population Service (business) Customer advocacy Accounting Finance Statistics Medicine Mathematics

Metrics

15
Cited By
1.37
FWCI (Field Weighted Citation Impact)
24
Refs
0.83
Citation Normalized Percentile
Is in top 1%
Is in top 10%

Citation History

Topics

Customer Service Quality and Loyalty
Social Sciences →  Business, Management and Accounting →  Organizational Behavior and Human Resource Management
Technology Adoption and User Behaviour
Social Sciences →  Decision Sciences →  Information Systems and Management
Consumer Retail Behavior Studies
Social Sciences →  Business, Management and Accounting →  Marketing

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