Business Intelligence Within the Customer Relationship Management Sphere

Jukka Partanen; Sharareh Mansouri Jajaee; Ossi Cavén

doi:10.1007/978-3-319-54846-3_7

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Business Intelligence Within the Customer Relationship Management Sphere

Jukka Partanen Sharareh Mansouri Jajaee Ossi Cavén

Year: 2017 Pages: 123-147

DOI: 10.1007/978-3-319-54846-3_7

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Keywords:

Customer relationship management Knowledge management Business intelligence Context (archaeology) Process (computing) Computer science Process management Key (lock) Customer intelligence Business Management science Engineering Customer advocacy Marketing Service (business)

Metrics

Cited By

1.59

FWCI (Field Weighted Citation Impact)

Refs

0.87

Citation Normalized Percentile

Is in top 1%

Is in top 10%

Citation History

Topics

Customer Service Quality and Loyalty

Social Sciences → Business, Management and Accounting → Organizational Behavior and Human Resource Management

Big Data and Business Intelligence

Social Sciences → Business, Management and Accounting → Management Information Systems

Business Strategy and Innovation

Social Sciences → Business, Management and Accounting → Strategy and Management

Business Intelligence Within the Customer Relationship Management Sphere

Metrics

Citation History

Topics

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