JOURNAL ARTICLE

Packaging Baseball: How Marketing Embellishes the Cultural Experience. MathewBartkowiak and YuyaKiuchi. Jefferson, NC: McFarland, 2012. 206 pp. $39.95 paperback.

Kelli Shapiro

Year: 2013 Journal:   The Journal of Popular Culture Vol: 46 (4)Pages: 921-923   Publisher: Wiley
Keywords:
Citation Library science Sociology Advertising Art history History Computer science Business

Metrics

0
Cited By
0.00
FWCI (Field Weighted Citation Impact)
0
Refs
0.21
Citation Normalized Percentile
Is in top 1%
Is in top 10%

Topics

Media, Gender, and Advertising
Social Sciences →  Social Sciences →  Gender Studies
Media Studies and Communication
Social Sciences →  Social Sciences →  Communication
American Sports and Literature
Social Sciences →  Arts and Humanities →  History

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