Using ubiquitous computing in interactive mobile marketing

Stan Kurkovsky; Karthik Harihar

doi:10.1007/s00779-005-0044-5

ScienceGate Book Chapters

JOURNAL ARTICLE

Using ubiquitous computing in interactive mobile marketing

Stan Kurkovsky Karthik Harihar

Year: 2005 Journal: Personal and Ubiquitous Computing Vol: 10 (4)Pages: 227-240 Publisher: Springer Science+Business Media

DOI: 10.1007/s00779-005-0044-5

Get Full-Text PDF Get Analytical Report

Keywords:

Personalization Computer science Usability Mobile device Context (archaeology) Personalized marketing Mobile commerce Mobile computing World Wide Web Human–computer interaction Multimedia Digital marketing Computer network

Metrics

117

Cited By

4.81

FWCI (Field Weighted Citation Impact)

Refs

0.96

Citation Normalized Percentile

Is in top 1%

Is in top 10%

Citation History

Topics

Context-Aware Activity Recognition Systems

Physical Sciences → Computer Science → Computer Vision and Pattern Recognition

Human Mobility and Location-Based Analysis

Social Sciences → Social Sciences → Transportation

Bluetooth and Wireless Communication Technologies

Physical Sciences → Computer Science → Computer Networks and Communications

Using ubiquitous computing in interactive mobile marketing

Metrics

Citation History

Topics

Related Documents

Ubiquitous computing using monocular mobile displays

Mobile Agent-based distributed interactive method in ubiquitous computing environment

Mobile and Ubiquitous Computing

Mobile and Ubiquitous Computing

Ubiquitous computing goes mobile